Easier, faster, smarter house insurance
We use our technology to save you time and money
Kickass cover
We don't expect you to build your own policy, we include the things that matter, bells and whistles too.
Everything online
Everything insurance is online with initio. From instant quotes, to managing your policies, and making claims.
Support on claims
We are on a mission to cut the nonsense and pay claims fast; we love paying claims, not delaying them.
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You're in good company
Join tens of thousands of happy customers using initio
Average review rating of 4.8 out of 5
changing to initio has been simple, quick and economical. thanks
Landlord cover
Such an efficient online platform. Competitive rates.
Landlord cover
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